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The Logbook

Each issue covers what I'm working on and thinking about — marketing systems, automations, integrations, email platforms, and the systems that connect them. For marketers and founders. Written from real project work.

All emails written by me. No spam. Unsubscribe any time.

What to expect

From real project work, every week

Each issue comes from the work — what I'm building for clients, what's working, and what it means for founders and small marketing teams trying to build systems that actually hold up.

  • A new article — walkthroughs, how-tos, and real insights
  • What I've been working on
  • Worth a look — a tool or article worth your time
"As soon as I think of automation, I think of Blair. He's my go-to automation guy."
MJ

Marc Jenkins

Founder, 16by9

Written by

Blair Wadman

I'm Blair. I help founders and small marketing teams build systems that fit how they actually work — automations, integrations, email platforms, and the infrastructure that connects them. I write from the work, not from theory.

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Practical marketing system insights, every week.

All emails written by me. No spam. Unsubscribe any time.