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The Stack

Practical insights on email marketing, CRM, and the integrations that make your stack work as one. For founders and marketing teams. Written from real project work.

All emails written by me. No spam. Unsubscribe any time.

What to expect

From real project work, every week

Each issue comes from the work — what I'm building for clients, what's working, and what it means for founders and small marketing teams trying to build systems that actually hold up.

  • A new article — walkthroughs, how-tos, and real insights
  • What I've been working on
  • Worth a look — a tool or article worth your time
"As soon as I think of automation, I think of Blair. He's my go-to automation guy."
MJ

Marc Jenkins

Founder, 16by9

Written by

Blair Wadman

I'm Blair. I help founders and marketing teams build connected email and CRM systems — integrating platforms, building automations, making the stack work as one. I write from the work, not from theory.

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Email marketing. CRM. Integrations. Every week.

All emails written by me. No spam. Unsubscribe any time.