Make

Make (formerly Integromat) is our primary automation platform for building sophisticated, reliable workflows that go beyond simple one-to-one app connections.

Why we use Make

Where most automation tools work well for straightforward trigger-action flows, Make shines when the logic gets complex. Its visual canvas makes it possible to design workflows with multiple paths, conditional routing, loops, and data transformations — and actually see what’s happening at every step.

We use it when clients need workflows that handle real-world messiness: data that doesn’t always arrive in the right format, processes that need to branch based on conditions, or systems that need to stay in sync across multiple platforms at once.

What we build with it

Make is our tool of choice for automating marketing operations workflows that involve several moving parts. Common builds include lead routing systems that enrich data before sending it to a CRM, event registration workflows that sync attendees across a webinar platform and an email tool, and reporting automations that pull data from multiple sources and deliver it in a clean format.

How we work with it

We build Make scenarios with maintainability in mind. Every scenario is documented, named consistently, and structured so that your team (or a future developer) can understand what it does without needing to ask us. We also use Make’s built-in error handling and alerting so that if something breaks, you know about it immediately rather than discovering it days later.