Connecting Bizzabo and Acoustic for better event emails
A client moving from Mailchimp to Acoustic was moving event registrations and check ins by hand. Now the integration does it through the Acoustic API.
Workflow automation & AI
Copying data between two tools. Rebuilding the same report every month. Chasing the same approval through email. Stop burning time in endless manual work, and get your time and sanity back.
One client was downloading a CSV of webinar registrations every week and uploading it to their email platform. Now it just happens.
Blair Wadman If you recognise two or three of these, there are hours you can get back.
Someone copies data from one tool into another, every week, by hand
The same information gets typed in twice, in two places
A report or a list gets rebuilt by hand every month
An approval or a handoff gets chased through email
An automation that worked stopped, and whoever built it has gone
A process that was fine at five people is held together with reminders at fifteen
I leverage AI and automation tools like Zapier, Make and Claude to remove the repeative manual work and help you get your time and sanity back.
01
The approvals and handoffs that currently move through email and reminders. I map how the work actually travels, then build the route so it moves itself. It tells you when something needs a human, and stays quiet the rest of the time.
02
Nurture sequences, campaign setup and follow up that currently need someone to remember them. I build the sequences and the rules that fire them, inside the platform you already pay for. Nobody has to remember to send the day seven email.
03
Registrations, check ins and attendance synced to your CRM or email provider without a single CSV.
04
Two tools that do not talk to each other, so someone copies between them. I connect them properly, through their APIs, so the data moves on its own. When something does break, you hear about it rather than finding out weeks later.
First I look at your current workflows and find where the biggest impact will be.
One day, focused on your systems and workflows. I map what actually happens now, find where the time is going, and work out what should happen instead. By the end it is written down, in order, with the effort against each part.
Book a discovery call →The written plan
The plan is yours to keep, whoever ends up building it.
Fixed price, quoted from the plan. Days are booked and scheduled in advance. You know the total before anything starts.
14 day warranty
If something I built does not work as agreed, I fix it. No charge.
For an automation that was already built and has now stopped working.
It starts with a diagnosis hour, £150. At the end you get what broke, what it takes to fix, and a fixed price. The fix itself is then quoted as a fixed price, with the same 14 day warranty.
Book a diagnosis hour
Most teams don't have a tool problem. They have a system problem.
I'm a systems and automation consultant. I think technology should work quietly in the background, so you can get on with the work that actually matters. I've spent the last two decades helping founders and small marketing teams build systems that are reliable and genuinely useful.
I work with a small number of clients at a time, so you get my full attention. Not a junior account manager and a project management tool you didn't ask for.
More about me →A client moving from Mailchimp to Acoustic was moving event registrations and check ins by hand. Now the integration does it through the Acoustic API.
New members were being welcomed and chased manually across two platforms. Now Circle and ConvertKit hand off to each other, right through to the paid upgrade.
Registration and attendance data was being exported and re-uploaded every week for follow up. Now the full pipeline runs in Make.com.
Start with a conversation about where the time is going, and what happens when you get it back.