Pardot Consulting & Training

Do you need help setting up Pardot, building workflows, automations, sequences, integrating with other tools? I can help you save time and frustration, so you can focus on your business.

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You can think of me as someone highly technical who also gets email marketing strategies, and how to leverage them in Pardot. This means I can do things with Pardot that less technical people probably can’t. Here are a few ways I can help:

  • Building robust workflows and sequences that provide the right amount of automation to save you time, while serving your audience with what they need
  • Getting off the hamster wheel of writing and sending broadcast newsletters and pitches
  • Segmenting your audience and giving them more of what they want
  • Taking your Pardot setup to the next level with custom development: custom templates, custom forms that match your website ascetics, personalisation and more

Why work with me?

NEXT LEVEL. I’m both a developer and an email marketing consultant. Most consultants are one or the other. Being both means that I can work with you collaboratively to define an email marketing strategy for your business, and I have the technical skills to implement it and take it to the next level.

SAVE TIME & AVOID MISTAKES. It is not uncommon to try and setup your Pardot sequences, automations and forms on your own. But often you’ll get stuck and waste a lot of precious time figuring things out. And even when you do figure it, you don’t know what you don’t know, so still might be making costly mistakes. I’ll help you save time and fast track your setup and learning, giving you back time to focus on your business.

INDEPENDENT SOLO CONSULTANT. I’m not part of an agency and work with all of my clients one on one. I love my clients and genuinely want the best for them. You won’t need to speak to project managers, account managers or customer service reps.

EXPERIENCED CONSULTANT. I’ve been an independent consultant for 10 years and worked with a large variety of clients, across many sectors and from tiny to big companies.

I LOVE TO TEACH. My mission is to enable you to be more efficient and deepen your own knowledge of Pardot and email marketing strategies. I’ll don’t hold back in teaching what I know.

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Who am I?

My name is Blair Wadman and I’m a Web Development & Marketing Automation Consultant. I’ve been leveraging email marketing and automation for my education business, BeFused, for over 8 years. I’m also a highly experienced web developer and technical lead who has worked with some world leading brands, such as NBC Universal, Bauer Publishing, Haymarket Media Group, Gravity Global and Marketing Society. I’m a developer understands the email marketing strategies you need to save time and grow your business and have the technical skills to implement them for you.

Getting started

Book a quick 15 to 30 minute introductory call and we'll see if we are a good fit and which option will be best for your situation.

Book a call